Latin Mafia’s Long Awaited U.S. Tour Opening Night in San Francisco
Latin Mafia kicked off their “Te Odio Y Te Extraño Mucho” tour last Thursday at The Masonic in San Francisco, California. Following the release of their debut album ‘TODOS LOS DÍAS TODO EL DÍA,’ the trio of brothers - producer Mike de la Rosa and twins Milton and Emilio (vocals) - are bringing the tour across the U.S. and Mexico.
After their U.S. debut at Coachella 2024 and their appearance at Tyler The Creator’s Camp Flog Gnaw, Latin Mafia’s first-ever tour in the states was something that many have been counting down the days to. You could feel the anticipation building up as the venue filled up and latecomers maneuvered their way into the packed pit, hoping to secure a good view of the show.
With no opening act, the trio jumped right into the show with “Siento que merezco más,” the opening track from their new album. The song’s soft melodic start followed by a gritty, infectious beat and introspective lyrics throughout created an unforgettable start to the show, setting the tone for the rest of the night. Combined with flashing lights, the audience was immediately absorbed into the show, wondering if their favorite songs made it onto the tour setlist.
They paused to talk to the audience, thanking them for showing up to their first show in the city. “Qué les parece si cantamos unas de antes // What do you think if we sing some old ones?,” asked Emilio, before moving onto their 2022 single “Continuo Atardecer.”
“Hay que brincarle juntos, y que tiemble San Francisco // Let’s jump together, let it shake San Francisco,” said Mike, introducing their hit single “Se fue la luz.” This was clearly a fan favorite, and everyone in the room was jumping along with the trio, continuously being hyped up with their infectious energy. They followed with “Julieta” and “Julietota,” two songs which blend together seamlessly as a continuation of each other. “Julietota”’s irresistible Reggaetón beat turned the venue into a dance floor.
The stage later went black before a video started playing on the screen - it was a mosh pit tutorial. This was a surprising shift after the previous more mellow tracks such as “Julieta” and “No digas nada,” but I couldn’t wait to see what was about to unfold. During the next track, “Qué vamos a hacer?,” the pit opened up before pulling people in right when the beat dropped. In the middle of the madness, one of the twins threw himself into the crowd for a crowd surfing attempt. They asked everyone to keep the same energy going for the next song, which was an easy feat for the relentless crowd.
Throughout the show, the trio had an undeniable connection with their fans. I lost count of how many times one of the brothers threw their shirts into the crowd, took fans’ phones on stage with them, made their way down to the barricade, or even into the pit.
The trio wrapped up the night with heartfelt ballads “Yo siempre contesto” and “tengo mucho ruido,” for a bittersweet end to the night. As the trio left the stage, the crowd attempted to ask for an encore, reluctantly making their way out of the venue when the house lights turned back on.
Latin Mafia promises to be one of the most exciting acts of the year, with an authentic debut album taking their music to new heights, and unforgettable live shows.
Check out the full photo gallery here.
See Latin Mafia live at one of their remaining tour dates:
Wednesday, January 22 – Los Angeles, CA – Hollywood Palladium
Friday, January 24 – Phoenix, AZ – The Van Buren
Sunday, January 26 – El Paso, TX – Plaza Theatre
Tuesday, January 28 – Austin, TX – Emo’s
Friday, January 31 – San Antonio, TX – Boeing Center at Tech Port
Saturday, February 1 – Houston, TX – White Oak Music Hall
Sunday, February 2 – Dallas, TX – South Side Ballroom
Wednesday, February 5 – Lake Buena Vista, FL – House of Blues Orlando
Friday, February 7 – Miami Beach, FL – The Fillmore Miami Beach at Jackie Gleason Theatre
Tuesday, February 11 – Silver Spring, MD – The Fillmore Silver Spring
Thursday, February 13 – Chicago, IL – Byline Bank Aragon Ballroom
Saturday, February 15 – Brooklyn, NY – Brooklyn Paramount
Sunday, February 16 – Boston, MA – Citizens House of Blues
Friday, February 21 – San Juan, PR – Coca Cola Music Hall
Saturday, March 1 – San Luis Potosí – El Domo
Thursday, March 6 – Hermosillo – Auditorio CUMM
Friday, March 14 – Ciudad Juárez – Gimnasio Universitario
Saturday, March 15 – Chihuahua – Corner Spot
Friday, March 21 – Querétaro – Auditorio Jodo
Saturday, March 22 – León – La Velaria
Sunday, March 23 – Aguascalientes – Auditorio El Domo
Friday, March 28 – Cancún – Plaza de Toros
Saturday, March 29 – Mérida – Auditorio GNP
Friday, April 4 – Tuxtla – Foro Chiapas
Friday, April 11 – Tampico – Expo Tampico
Saturday, April 12 – Veracruz – Benito Juárez
Thursday, April 24 – Oaxaca – Auditorio Guelaguetza
Friday, April 25 – Puebla – Auditorio GNP
Saturday, April 26 – Pachuca – Auditorio Explanada
Saturday, May 3 – Guadalajara – Arena VFG
Friday, May 9 – Tijuana – Plaza de Toros
Saturday, May 31 – Mexico City – Palacio de los Deportes
Friday, June 13 – Monterrey – Arena Monterrey
